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Alicia Blázquez, archiesessions
Seven Key Insights from Forward Festival 2026, Berlin
A small group of Automattic designers made a pilgrimage from Australia, Argentina, the US, and all across Europe to attend the Forward Festival in Berlin this August. After dozens of talks and workshops, thousands of steps, and plenty of calories consumed together, here’s what we brought home.
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Alicia Blázquez
Disruptive Until It’s Not
I’m Spanish, so football was always present in my life, but I never became a fan. I understood its significance to those around me, as it was more than just a game; it represented tradition, loyalty, and community. However, I never felt that same sense of belonging that others did.
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Meredith Hoppe, Francisco Alvez Francese, Toto Castiglione
Celebrating Polish creators at WordCamp Europe 2026
People flew home from Kraków with a dragon in their bags. A Renaissance portrait, too, and a hobby-horse rider out of local legend. WordCamp Europe came to Lesser Poland’s capital this June, and the swag came from the city itself.
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Alicia Blázquez, Roosmarijn van Kessel
Bringing the NoHo Collection Into Conversation During NYCxDESIGN
On May 14, Automattic’s NoHo Space in New York welcomed over 100 guests for the first edition of the NoHo Speaker Series during NYCxDESIGN. The evening centered on design, community, and the growing NoHo Collection, featuring NYC-based Anna Kulachek and Ronaldy Navarro in conversation with Automattic’s Head of Design, Pablo Honey.
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leilabyron
Best in WordPress Design: Monemvasia Winery by K2 Design
K2’s website for Monemvasia Winery is a deliberate break from convention, vibrant, contemporary, and unmistakably modern, built entirely on WordPress using WooCommerce. In this edition of Best in WordPress Design, the Athens-based studio shares the creative vision and technical thinking behind a digital experience that challenges everything a winery website is expected to be.
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Roosmarijn van Kessel
Drawing the Holiday Spirit — Interviewing Cinta Arribas
Based in a small city in Northern Spain, Cinta Arribas is an illustrator and visual artist with over ten years of professional experience. She studied Fine Arts in Salamanca and Kassel (Germany), and recently completed an artist residency in Washington, DC, through a program of the Spanish Embassy.
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Toto Castiglione, leilabyron
Best in WordPress Design: General Condition
General Condition’s new website is a study in atmosphere: slow, intentional, emotionally charged design brought to life with WordPress. In this edition of Best in WordPress Design, its founder, Jovan Lakić, shares the inspirations, challenges, and tools behind their narrative-driven digital world.
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Toto Castiglione
Pablo Honey On the “Daring Creativity. Daring Forever” Podcast with Radim Malinic
Pablo Honey joins Radim Malinic on the “Daring Creativity. Daring Forever” podcast to explore what it really means to dare creatively.
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Alicia Blázquez
From Flat to Feel
Long-held beliefs about simplicity, realism, and the role of emotion in digital design have evolved. Here’s a look at what’s new—and why it matters.
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Toto Castiglione
Creators in Focus: Capturing Self-Expression at OFFF 2025
At OFFF 2025, we turned our booth into a working photo studio, capturing 350+ portraits, hundreds of conversations, and a shared celebration of creative identity.









