Classic Volkswagen advertising.

Sticking To It

If I wanted a career like his, I would have to seek deeply in my soul.

Automattic.Designers – № 1: Allan Cole

With music, design, and really any creative endeavor I take on, the idea of making “something out of nothing” drives me. The “nothing” here is the often unpredictable process of capturing small, abstract ideas and finding subtle and unexpected inspiration in them.

Web Design Inspiration

Part of my job as a designer is to search for inspiration. That’s one of the many ways I get to hone my craft and that’s why I usually cringe when looking back at projects […]

Thumbnails from one page of Luke Dorny's website.

The Web We Lost: Luke Dorny Redesign

Like 90s hip-hop, The Web We Lost™ retains a near-mystical hold on the hearts and minds of those who were lucky enough to be part of it. Luke Dorny’s recent, lovingly hand-carved redesign of his personal […]

How To: Good UI Demo Videos

Whether it’s for demoing an existing feature, recording a “how-to”, or for a product launch, the quality of the demo video you record matters.

The Beauty Trap in Design

My primary responsibility as a UX designer and creative director is to get inside the mind of the client and their customer. To think like they do, anticipating stumbling blocks they may encounter even if a trained professional web designer would sail briskly through.

Pickers & Clickers

Alternate title: Pick-a-little, Talk-a-little Over the last 18 months or so, I’ve logged 200+ hours of moderating, watching, and reading user research sessions. Entrepreneurs with dreams of success, bloggers who love murder mysteries, and everyone […]

The value of quick visual storytelling

Story telling matters as a foundational part of communication between people. You can tell stories by writing, speaking, filming, drawing, coding, and much more. When dealing with humans, assume miscommunication. If you’re trying to explain something, […]

A widget becomes a block

For the past few months we’ve been converting WooCommerce widgets in WordPress to blocks. Widgets allow you to add a small feature, such as a paragraph of text, onto your website.  I recently did a […]