Automattic Design

Automattic’s Inclusive Design Checklist

Good design is inclusive design Design is more than color, shape, or font — it’s a powerful tool that mediates our relationship with the world. Inclusive design is that, plus…

Ethnography is inspiration

A couple of years ago I attended a really fun conference in Whistler, BC about the impact of technology on business and culture. One of the talks really resonated with…

2018 Automattic Design Award Winners Announced

The idea for the Automattic Design Awards was borne out of a desire to honor and grow the fantastic design community within the WordPress ecosystem. We wanted to show how…

Three Design Principles at Automattic Design

We like to iterate at Automattic, and we had the perfect opportunity to do so IRL at our latest all-company gathering, a.k.a. Grand Meetup. So as we enter into 2019,…

Empathy and Change

It was my daughters 16th birthday and I had spent well over a year planning a surf trip for us to Portugal. I pictured us surfing off into the sunset,…

“Growing” the Automattic Design Award Trophy

Entries for the 2018 Automattic Design are due November 16 We were fortunate to have Nervous System computationally design, a-hem “grow,” the Automattic Design Award trophy. Nervous Systems’ website demonstrates…

Call For Automattic Design Award 2018 Entries

Due November 16, 2018 | 23:00UTC What is the Automattic Design Award? It’s the start of putting a spotlight on some of the best designed ideas out there in the…

Growing Pains

The WordPress.com design team (and friends) recently conducted extensive user research around small business owners and their experiences, as you may have already read elsewhere on this blog. The team…

What makes us creative?

As an industry, we’ve been proclaiming the good news of mobile-first for years. Yet as much as we talk the talk, we don’t always walk the walk. It’s not a…

“Can you hear me?” —your customer

Automattic Design recently engaged in a “deep dive” customer research project to understand the psychology of small business owners. The underlying reason behind making this work happen has been our…