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Ola Bodera
Fixing the theme customization experience
Have you ever used Instagram? If you did, you’re probably familiar with the filters it offers, that let you change the look and feel of a photo instantly. It’s very easy and satisfying – just swipe through available filters and apply with a tap. Under the hood, each of these filters is a combination of…
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Thomas Bishop
Navigating Impostor Syndrome as a Newbie Designer
Being a designer at Automattic is pretty great. We have some of the best designers in the world building things that help millions of people build and publish on the web. It’s inspiring to work alongside some of my design heroes on a daily basis, but like many other designers, I battle Impostor Syndrome while trying to…
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sixhours
Where Illustration and Themes Meet
As an illustrator, one of the reasons I started working with WordPress themes was the need for a portfolio website that reflected my style — whimsical, colorful, and a bit cute. Themes in this genre were sparse at the time, so I learned how to build my own. When I felt confident enough in my skills, I…
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Mike Shelton
Dear Junior Designer
In the US, summer is coming to an end, the weather is getting cooler and college students are heading back to school. I always get a bit nostalgic around this time of year, reflecting back on my college years and subsequently my early years as a designer. Those thoughts remind me of this sentence in…
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Adam Becker
Artboard bounds
Every medium has it’s tools and every tool has it’s quirks. Like us though, it’s those quirks that either form strong attractions, mild apathy, or even sometimes loathing towards the… tool itself. Once you find the right tool however, things start to just “click”. It might not happen at first mind you. As sometimes there’s…
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Ola Bodera
The Six Universal Experiences
During a Woo design meetup in Lisbon, we spent some time diving into some of our product experiences on WooCommerce (and a bit of Jetpack😉) . Before we dove in, Todd Wilkens (Head of WooCommerce) shared a UX framework called “The Six Universal Experiences”. Though it’s something we all feel we have an understanding of,…
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Derek Powazek
What Problem Are We Solving?
There is no such thing as Good Design. Sure, there’s design that you personally like, which is nice. And there’s good default practices that can help you get started. But over the course of my career, every time I came up with an iron-clad Rule of Good Design, I was generally one project away from…
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Ballio Chan
Lessons from Hong Kong
I grew up in Hong Kong and have since moved to America during my last year of high school. After spending half of my life in America, I’ve realized it has made me very US-centric when it comes to designing for our customers. But after spending a month in Hong Kong, where I grew up,…
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Zé Marques
Exclusion by generalization
How often do designers struggle when presented with a new user interface? It may take us a few moments to read it, but because our cognitive muscle is so developed for these tasks it takes far less time than an individual that doesn’t work in this industry. It’s even harder when an interface was designed…
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Kelly Hoffman
All together now
The WooCommerce design team is five people strong. At any given time, we have at least that many projects in development. As you may guess, this means that all designers aren’t working together on a single area of WooCommerce. Instead, we each lead a product or project and meet frequently as a team to discuss,…
A fully distributed team making the web a better place.
A fully distributed team making the web a better place.
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