Category: Automattic Design

Improving the WordPress experience

The experience of creating a WordPress site can vary wildly. Occasionally, I hear how someone set it up without any major roadblocks. I more often witness nightmare-level setup experiences. Together, with help from the community […]

Relationships vs. Categories

I read a lot about Western vs. Eastern thought. For clarity of the terms Western and Eastern, they can be identified geographically. A Westerner’s paradigm stems from the ancient Greeks and includes much of Europe, […]

Travel, Design, & Beginner's Mind

“In the beginner’s mind there are many possibilities, but in the expert’s there are few.” ~Shunryu Suzuki, Zen Mind, Beginner’s Mind I’m fortunate to get to travel internationally several times a year, both for work and personal […]

Learn Something Difficult

Back in the day, I designed Flash websites. I was pretty good at it too, and it netted me a job as a Flash animator and designer at a small Copenhagen based studio. We made […]

Imagining product authoring with WooCommerce and Gutenberg

Alongside the Customizer and the REST API, the other key focus for WordPress in 2017 is improving the tool we use on a daily basis to craft our content – the editor. Content creators are […]

Inclusive marketing

During my hiring trial for WooThemes in 2014 I wrote a fictitious backstory about Woo’s original mascot – a little ninja designed by Jon Hicks. The story was written from my understanding of Japanese culture and unequivocally […]

The Process of Processing with WordPress

I get excited about the little things people build on top of WordPress. All those things like websites, blogs, and ecommerce stores are really cool, but those pieces of software that extend WordPress into realms […]

Democratizing Identity

One of the core ideas we stand for here at Automattic is Democratizing Publishing—the idea that anyone with a story should be free to tell it, regardless of income, gender, politics, language, or where they […]

Staying focused by shifting focus.

As designers, we have a single task. Finding a solution to a problem. No matter what discipline of design we work in, the premise is always the same. A problem exists and we need a […]