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Shaun Andrews
How to get more eyeballs.
The commoditization of eyeballs — bought and sold with every click and tap — has brought us into a new era of the internet. Its no longer a hippy haven of happiness. Its about money. And more page views (eyeballs) means more money. Get more views, get more subscribers, get more followers — and then…
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Jan Cavan Boulas
How to achieve overnight success
The designers at Automattic were given a challenge: to pick a colleague’s post and outline a plan for it to get 1,000+ page views with only a $20 budget. Several years ago, I blogged a lot. I mostly wrote tutorials and gave away free design resources. My first ever design tutorial fortunately got picked up…
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Laurel Fulford
I still don’t really know how to get website traffic
Despite having three whole months, I managed to put off finalizing this quarter’s blog post until the last minute. The topic? Pick a colleague’s post, and explain why you chose that one. Outline a plan for the post to get 1,000+ views. Imagine that you have a US $20 budget to work with. I’m far…
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Michael Arestad
1000
Goal: Get 1000 page views on a blog post with $20 to spend I have several hypothesis to achieve this goal. I think the cumulative effect of most can be measured independently in order to determine their contribution to the success or failure of this goal. For this hypothetical post, I’ll be expressing how I…
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marinawoo
How to grow the reach of Ashley’s post with a sticky highlight
How to grow an audience is quite literally a million dollar question. Where there is a gathered audience, there is a group one can build relationship with, talk to about a product or service, and when the right time comes – monetize. Having an audience is a valuable thing, but how does one get and…
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Ashleigh Axios
Growing Your Blog’s Audience & Increasing Engagement
Whether you blog for fun or to add value to a business, your blog can be one of your greatest assets and one of your most valuable marketing tools. You can use it to build trust with your customers, generate leads, educate, hone your communication skills, and build brand awareness. Once you get into a…
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Zé Marques
Buying views with coffee
At Automattic we love to experiment, and as part of an initiative to be more empathetic with our customers we were posed with the following challenge: Pick a colleague’s post, and explain why you chose that one. Outline a plan for the post to get 1,000+ views. Imagine that you have a US $20 budget…
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gareth allison
Promoting is not short for “professional moting” AKA how to get more eyeballs to your blog post
As you may have read in some of my colleagues’ posts on this blog already, there has been a slight shift in the way we do things here. Instead of monthly posts, we’re moving to a quarterly schedule instead. For this quarter, I’m going to chat about how to you can get more traffic to…
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Takashi Irie
The One Thing That Really Matters for Sharing
If you’re a reader of this blog, you’re likely aware of the empathy challenge that has been given recently to all Automattic designers. Pick a colleague’s post, and explain why you chose that one. Outline a plan for the post to get 1,000+ views. Imagine that you have a US $20 budget to work with.…
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Thomas Bishop
Getting more engagement, from a newbie’s perspective
The design teams at Automattic like to do periodic exercises called Empathy Challenges. The goal in these exercises is to get us thinking in our customers’ shoes, to understand their contexts and challenges. This exercise in particular is about understanding how our customers might take an existing post and grow the audience with just a…
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