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Kelly Hoffman
How to win viewers and influence them to keep coming back
You’re a small business owner. You created a website that showcases your services, provides contact information, and of course its regularly updated via your blog. You have been posting for a few months and have recently seen an uptick in business as a result. Its a very small increase, but you want to build on…
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Michelle
How to blog it and make them come…lessons from a friend
It’s a new year, and designers at Automattic have been pondering a common question that all bloggers face: how can I get more views? I decided to take a look at this question by examining one of my best friend’s blogs, Southern Ohana, hosted right here on WordPress.com. We’ve been friends since middle school, and…
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Ola Bodera
Growing an audience for existing posts
It’s a little difficult to outline how to grow an audience for posts that didn’t start out with that intention. Majority of the posts we’ve collected via A8CDesignFlow (& voice) has not be crafted for general consumption, most skew towards internal reflections or broad statements about the design process—which is great—but less relevant as marketing…
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Jeff Golenski
Finding your target audience. A simple guide to driving more traffic to your blog.
Originally written for DesignTactician.blog First, define your purpose It may seem like a silly question to ask oneself—but its often a question that’s overlooked when folks get a website or blog online (or before). But the answer to “why” can often shift the tactics in which to have a successful website or blog. What’s the…
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David A. Kennedy
Driving More Traffic to Your Site with $20 and Pizza
Yes, the secret is pizza. 🍕 Let me explain. As a customer empathy challenge, the designers at Automattic have dove into coming up with a plan to drive more traffic to a colleague’s post. With a kicker, we also have an imaginary $20 budget to spend on the task. I’ll also share that in another…
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Courtney Burton Doker
Experiments in Driving Traffic
If you follow this blog you likely know that last month the designers at Automattic were given the following challenge: Pick a colleague’s post, and explain why you chose that one. Outline a plan for the post to get 1,000+ views. Imagine that you have a US $20 budget to work with. I chose Ashley…
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Rick Banister
Sorry Mom
You know that classic parable about the cobbler’s children having no shoes? The shoemaker is is too busy with other work to provide for his or her own children. This is prevalent in the technology industry too! I last updated my personal “website” almost five years ago. It’s hand-coded html instead of WordPress because I…
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Gary Murray
Learn how I grew my blog readership by 1000% on a $20 budget
With this as your challenge – what do you do: Pick a colleague’s post, and explain why you chose that one. Outline a plan for the post to get 1,000+ views. Imagine that you have a US $20 budget to work with. You resort to crazy tactics surely? Like creating click bait worthy blog titles!…
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Filippo Di Trapani
Driving more traffic to my blog
I have been running my blog for a little over a year now and after getting over the fear of writing content, the next biggest challenge I ran into was driving traffic to it. It seems I did something right with one of my posts that brings in one or two organic visitors a day but…
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Kjell Reigstad
There’s no trick to getting 1,000 views
Last month, the designers at Automattic were given the following challenge: Pick a colleague’s post, and explain why you chose that one. Outline a plan for the post to get 1,000+ views. Imagine that you have a US $20 budget to work with. As a member of our Editorial team, I’m in a privileged place…
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