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Jeffikus
Partners over Vendors
Recently, the WordPress.com design team spoke to 34 small business owners across the United States as part of a research project. The data gathered was vast, and incredibly insightful, but one thing has been sticking in my head after reading the results; Small business owners want partners more than vendors This goes to a fundamental part of…
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Jeffikus
Growing my Personal Blog
Full disclosure – I have never successfully or intentionally grown a blog. Most of my suggestions are speculation until proven. My personal blog has been more of a personal portfolio and a collection of thoughts rather than an audience focused area. But, going into 2018, perhaps it is time to change that and turn it…
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Jeffikus
Sentinel Values
Last week I put the finishing touches on an update to one of our free themes on WordPress.com, Independent Publisher 2, and I thought that everything was working as they should after my changes. I had made a significant modification to the existing parts of the theme to warrant a full test of its capabilities…
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Jeffikus
On Digital Readiness
Dictionary.com defines being ready as, completely prepared or in fit condition for immediate action or use Something I enjoy doing on weekends, is visiting coffee shops (without my laptop) and having conversations with people. I particularly enjoy talking with the Baristas and the store owners.
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Jeffikus
Improving Maintenance Workflow
For as long as I’ve been a part of a WordPress-centric company, I’ve had to maintain a large catalogue of products. Keeping track of bugs to fix and enhancements to build has been a challenge, as originally at WooThemes we kept track of this on SVN in combination with our own custom forum. Since joining…
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Jeffikus
Guitar Effects and Themes
A long time ago in a theme shop far far away, well, not so far away….a few kilometers in fact from where I work out of now (home), I used to work on themes that had a lot of features and custom code in them. A sort of, multipurpose theme so to speak. Themes that…

