Tag: ux

Finding your target audience. A simple guide to driving more traffic to your blog.

Originally written for DesignTactician.blog First, define your purpose It may seem like a silly question to ask oneself—but its often a question that’s overlooked when folks get a website or blog online (or before). But […]

You can’t create successful products if you don’t leave your desk

For the past 15 years I’ve been anchored at a desk creating everything from marketing material to user experiences for various applications and software. Now more than ever, people can work from their desk and […]

Exclusion by generalization

How often do designers struggle when presented with a new user interface? It may take us a few moments to read it, but because our cognitive muscle is so developed for these tasks it takes […]

Sending the right message with form validation

Error messages. Those little things everyone hates to see. As designers, we like to design the best possible experience for getting users through the task at hand. But it’s our job to put as much […]

Fidelity matters

When trying to communicate a design idea in a work environment, it is essential that you do so in the most effective way possible for all parties involved. You want to be as clear and […]

How we build empathy for our customers

In my last post, I wrote how we use interviews to learn about our customers. They allow us to ask them questions and in their responses we find insights and get inspired. In this post, […]

Consistency isn't just good for users; it's good for us, too

As a Theme Wrangler, I’m a member of the team here at Automattic that builds, maintains and reviews the themes on WordPress.com. Right now we have over 380 themes available for folks to pick from.