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Twenty minutes with your customers

WooCommerce is the most popular way to run a store on WordPress. Because of the nature of WordPress, we don’t have a way to see how people are using WooCommerce…

Getting your hands dirty

I’ve always been driven by the desire to make things. As a child, I spent a lot of my time writing and illustrating terrible books (mostly about princesses named Sarah…

Designing Your Remote “Office”

Photo credit: Matteo Vistocco “So, where do your designers sit?” I was at a lunch table during a design leadership conference late last year, chatting with other leaders in the industry.…

Running an effective remote design team

Around this time last year, I got an interesting call on Slack. Automattic had recently organized its mobile teams into a new division called Hogwarts, and our new division lead…

The Perception of Presence in Remote Teams

I often get many kinds of questions regarding remote work, often from an organizational and structural perspective. Recently however I’ve been asked a different one: “I’m a freelance about to…

The New Block Blueprint

WordPress is set to receive a new block-based editor in the future, and I’ve spent the better part of this year working on the design. The driving force is that…

How to fake calligraphy

The art of brush script calligraphy is hard! In this article, I’ll describe how to mimic it when you don’t have access to the right tools (e.g. a brush pen).…

Questions on Marketing Creative Strategy

In recent months, the WordPress.com marketing team has been making great progress in creating new creative work to showcase our products and connect them with our current and prospective customers.…

Thoughts on working fully distributed for the first time

When I first tell people that I’ve joined a fully distributed company and now work from home I get one of two reactions: curiosity and delight or the more common…

Seeing humans

This post was meant to be a different one and then yesterday I saw these Tweets by the amazing Mel Choyce : Yes, call out mistakes, b/c yes, we're going…