Dan Hauk

Product designer at Automattic / WooCommerce, husband, father. Guitarist, vocalist, and songwriter in various music projects.

Sharing work early and often

At Automattic, we take pride in sharing designs openly at all stages of the design process. The work on this page serves as a public snapshot of our latest work, encompassing everything from product design to UX work, branding, themes, marketing and more.


Seeking a broader perspective

For the past couple months a team of designers has been neck deep in user research and exercises designed to help us absorb and synthesize everything we’ve learned. We started…

Do you want page views or readers?

Type “get more blog traffic” into Google and you’ll get about 70,000,000 results. The results read like snake oil peddlers trying to one-up each other at a state fair. “Increase…

Don’t forget the emails

Have you ever signed up for a new site or product, forgotten about it, only to remember later when you check your inbox and see the welcome email? What if…