Author

Ashleigh Axios

Creative director, digital strategist, designer, maker, mentor, RISD alumna, AIGA national board member, Design Observer editorial board member, former creative director & digital strategist for the Obama White House.

Sharing work early and often

At Automattic, we take pride in sharing designs openly at all stages of the design process. The work on this page serves as a public snapshot of our latest work, encompassing everything from product design to UX work, branding, themes, marketing and more.


Posts

The Small Business Leader

Michael D. Watkins wrote about the seven seismic shifts of perspective and responsibility required for how managers become leaders in his piece for Harvard Business Review by the same name.…

My Secret Sites

My portfolio site was on WordPress for years. I was really proud of not just the content of the website, but also the site itself. With it’s custom-designed theme, it…

Designing Better Events

The wicked problem in event design is deeper than the usual suspects of branding, way-finding, and the experiences on the website and application. The audience experience is what matters most and who is in that audience is key. Learn some of the ways Ashleigh made a more accessible event with non-traditional design.

To be a design-led company

What brought Automattic success in the past won’t be what brings the company future success. Learn about Automattic’s commitment and journey to becoming a design-led company, scaling design to have broader reach and impact in newly collaborative ways.